Making Ideas Happen: Overcoming the Obstacles Between Vision and Reality

« Ideas are easy. Implementation is hard. This book helps you with the hard part. »
-Guy Kawasaki, author of Enchantment

Book Details


256 pages


Portfolio; Reprint edition (March 27, 2012)






March 27, 2012

About The Author

Scott Belsky

Scott Belsky

Scott Belsky is an entrepreneur, author, and investor. Scott co-founded Behance in 2006, and served as CEO until Adobe acquired Behance in 2012. Millions of people use Behance to display their portfolios, as well as track and find top talent across the creative industries. He is an advisor and investor to dozens of technology companies including Pinterest and Uber. He is also the founder of the 99U Conference and associated publications, and is the author of MAKING IDEAS HAPPEN. He lives in New York City and San Francisco. Learn more at

Thomas Edison famously said that genius is 1 per cent inspiration, 99 per cent perspiration. Every day new solutions, revolutionary cures, and artistic breakthroughs are conceived and squandered by smart people. Along with the gift of creativity come the obstacles to making ideas happen: lack of organisation, lack of accountability and a lack of community support. Scott Belsky has interviewed hundreds of the most productive creative people and teams in the world, revealing one common trait: a carefully trained capacity for executing ideas. Implementing your ideas is a skill that can be taught, and Belsky distills the core principles in this book. While many of us obsess about discovering great new ideas, Belsky shows why it is better to develop the capacity to make ideas happen – using old-fashioned passion and perspiration. « Making Ideas Happen » reveals the practical yet counterintuitive techniques of ‘serial creatives’ – those few who make their visions a reality.


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